| Spontaneous action | 18 |
| Spontaneous | 11 |
| Sponsorships (Var.) | 19 |
| Sponsorships | 12 |
| Sponsorship: Var. | 17 |
| Sponsorship (Var.) | 18 |
| Sponsorship | 11 |
| Sponsors' words | 19 |
| Sponsors' spots | 19 |
| Sponsors | 8 |
| Sponsoring publication of TV's "Project Runway" | 61 |
| Sponsored tot | 13 |
| Sponsored pirate | 16 |
| Sponsored one, often | 20 |
| Sponsored messages | 18 |
| Sponsored child at a baptism | 28 |
| Sponsored child | 15 |
| Sponsored boy at a baptism | 26 |
| Sponsored a party | 17 |
| Sponsored | 9 |
| Sponsor's urging | 20 |
| Sponsor's TV spots | 22 |
| Sponsor's spots | 19 |
| Sponsor's spiel | 19 |
| Sponsor's purchases | 23 |
| Sponsor's purchase | 22 |
| Sponsor's offering? | 23 |
| Sponsor's charge | 20 |
| Sponsor unwisely | 16 |
| Sponsor of voyages of today's honoree | 41 |
| Sponsor of the Socceroos | 24 |
| Sponsor of the Redskins' stadium | 36 |
| Sponsor of the Pirates' ballpark | 36 |
| Sponsor of the Phillies stadium | 31 |
| Sponsor of the Padres' park | 31 |
| Sponsor of the National Repertory Theater | 41 |
| Sponsor of the Give Kids a Smile program | 40 |
| Sponsor of the Double Stuf Racing League | 40 |
| Sponsor of the contest wherein the Old Man wins the leg lamp in "A Christmas Story" | 93 |
| Sponsor of the Boston Garden | 28 |
| Sponsor of the annual Warped Tour | 33 |
| Sponsor of the ad | 17 |
| Sponsor of Student Reporting Labs | 33 |
| Sponsor of speedy spectacles | 28 |
| Sponsor of some NASCAR drivers | 30 |
| Sponsor of quacking commercials | 31 |
| Sponsor of PSAs on DUI | 22 |
| Sponsor of old radio's "Little Orphan Annie" | 58 |
| Sponsor of NASCAR's Meijer 300 race | 39 |
| Sponsor of Michael Jordan and Tiger Woods | 41 |
| Sponsor of many national swim teams | 35 |
| Sponsor of Magellan and Galileo | 31 |
| Sponsor of early radio's "Five Star Theater" | 58 |
| Sponsor of Columbus | 19 |
| Sponsor of Christopher Columbus | 31 |
| Sponsor of chess-playing computer Deep Blue | 43 |
| Sponsor of Central Park's Strawberry Fields | 47 |
| Sponsor of baseball's Relief Man Award | 42 |
| Sponsor of annual bowl game in Mobile, AL | 41 |
| Sponsor of an annual science competition | 40 |
| Sponsor of an annual New York parade | 36 |
| Sponsor of ads famous for nudity | 32 |
| Sponsor of a Sports Business Management MBA | 43 |
| Sponsor of a Mar. tournament | 28 |
| Sponsor of a historic expedition | 32 |
| Sponsor of a court tourn. | 25 |
| Sponsor of a basketball tourn. | 30 |
| Sponsor of "The Amos 'n' Andy Show" | 53 |
| Sponsor of "March Madness" | 36 |
| Sponsor at some NHRA events | 27 |
| Sponsor at Indy | 15 |
| Sponsor | 7 |
| Spongy-looking mushroom variety | 31 |
| Spongy-ball brand | 17 |
| Spongy toy material | 19 |
| Spongy toy brand | 16 |
| Spongy toy ball material | 24 |
| Spongy toy ball | 15 |
| Spongy terrain | 14 |
| Spongy substance used as tinder | 31 |
| Spongy substance | 16 |
| Spongy spots | 12 |
| Spongy spot | 11 |
| Spongy soil | 11 |
| Spongy region | 13 |
| Spongy ground | 13 |
| Spongy dessert | 14 |
| Spongy cakes | 12 |
| Spongy cake | 11 |
| Spongy brand | 12 |
| Spongy ball material | 20 |
| Spongy ball brand | 17 |
| Spongy ball | 11 |
| Spongy back scratcher | 21 |
| Sponging sort | 13 |
| Sponging | 8 |
| Sponges, so to speak | 20 |
| Sponges, say | 12 |
| Sponges on | 10 |
| Sponges gently | 14 |